Last updated: 28 October 2026
Burton & Wright Opticians respects your privacy. This Cookie Policy explains how cookies and similar technologies are used on our website, what information they collect and how you can manage your preferences.
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They can help websites operate correctly, remember preferences and provide information about website usage.
2. How We Use Cookies
Our website uses two categories of cookies and related technologies:
- Strictly necessary: Technologies required for essential website functionality, security and remembering your cookie preferences.
- Analytics: Optional cookies used by Google Analytics to help us understand how visitors use our website.
We use Klaro to manage consent for optional analytics cookies.
3. Essential Cookies and Storage
Our website may use essential cookies or browser storage to support its operation and remember your privacy preferences.
These technologies do not require consent where they are strictly necessary to provide a requested service or remember your cookie choices.
4. Google Analytics
We use Google Analytics 4 (GA4), provided by Google, to understand how visitors interact with our website and identify areas for improvement.
Google Analytics is enabled only when you have agreed to optional analytics cookies through Klaro.
When enabled, Google Analytics may collect information including pages visited, website interactions, approximate geographical location, device and browser information, and how visitors arrived at our website.
Google Analytics commonly uses the following cookies:
CookiePurposeTypical Duration _ga Distinguishes visitors for analytics reporting. Up to 2 years _ga_* Maintains session information for Google Analytics 4. Up to 2 yearsActual cookie names and retention periods may vary depending on the configuration used.
For more information, see Google's Privacy Policy.
5. Managing Your Cookie Preferences
When you first visit our website, Klaro allows you to accept or reject optional analytics cookies.
You can change your decision or withdraw consent at any time using the Cookie Settings link in our website footer or by selecting the link below:
Withdrawing consent prevents further optional analytics tracking under our consent configuration. It does not automatically delete information previously collected.
6. Browser Cookie Controls
You can also view, block or delete cookies through your browser settings. Disabling essential cookies may affect some website functionality.
7. Third-Party Services
Google may process analytics information outside the United Kingdom. Where personal information is transferred internationally, applicable data protection safeguards must be used.
External websites linked from our website may use their own cookies and have separate privacy policies.
8. Updates to This Policy
We may update this Cookie Policy when our website, cookie usage or legal requirements change. The latest version will be published on this page.
9. Contact and Further Information
If you have questions about our use of cookies, please contact Burton & Wright Opticians using the contact details published on our website.
For further information about how we handle personal information, please read our Privacy Policy.